Skip to content
Keep Busy Leads

Pay only for qualified calls

Exclusive phone leads for your home service business

We bring in local customers through our advertising and marketing channels, screen every call with an IVR and AI, and forward real customers straight to your phone. You pay only for qualified calls, and every call is recorded and transcribed in your client portal.

  • No long-term contracts
  • Calls routed only to you
  • Spam and wrong numbers not charged
  • Request a review on any charge
Incoming call
Example

(555) 010-0142

HVAC · Your service area

Billable

Caller: Hi, our AC stopped cooling this morning. Can someone come out today?

You: We can be there at 2 p.m. What’s the address?

AI summary

New customer, AC not cooling. Same-day visit booked.

  • Booked appointment
  • Recorded & transcribed
Illustrative example. Not real call data.

How it works

From local advertising to a ringing phone

We handle the marketing and the screening. You answer the phone and do the work.

  1. Step 1

    Local advertising

    We run local advertising and marketing campaigns for your trade in your service area, so homeowners looking for help reach a phone number we track.

  2. Step 2

    Call screening

    Every call goes through an automated phone menu (IVR) and a spam filter. Robocalls and junk are stopped before they reach you.

  3. Step 3

    AI qualification

    Calls are forwarded to your phone, recorded and transcribed. AI checks each conversation against clear qualification criteria.

  4. Step 4

    Pay only for qualified calls

    Qualified calls are deducted from your prepaid balance. Calls that don't qualify are not charged.

What you get

Full visibility into every call

You always know what you paid for and why.

  • Exclusive calls, routed to you

    Callers from your campaign go to your business only, straight to the phone you choose.

  • Recordings and transcripts

    Listen to any call and read a transcript with speakers labelled. Download transcripts when you need them.

  • AI call summaries and lead scoring

    See what each caller needed at a glance, with an AI summary and an assessment of the lead.

  • Request a review on any call

    Think a charge is wrong? Request a review from the call page within 7 days and our team will take a look.

  • Prepaid balance with low-balance alerts

    Top up when it suits you. We let you know before your balance runs out, so nothing catches you off guard.

  • No long-term contracts

    No retainers and no lock-in. Fund your balance and stop whenever you need to.

  • Real-time dashboard

    Calls, outcomes, charges and your balance in one client portal, updated as calls come in.

  • Already a client?

    Sign in to your portal to review calls, request reviews and manage your balance.

    Sign in

Clear rules

What counts as a qualified call

Every call is judged against the same criteria. When our AI isn't confident, a person reviews the call before any charge.

Billable

  • A new customer asking about a service you offer

    A real person in need of your type of work, whether or not they book on that call.

  • Callers who book an appointment

    The best outcome: the caller schedules an estimate, visit or job with you.

  • Callers comparing prices or quotes

    Shoppers asking what a job costs are genuine buyers in the market for your service.

  • Qualified callers who don't book

    Including callers who disagree on price, choose another company, or cancel an appointment later. The opportunity was real.

  • Missed and dropped calls from screened callers

    If a screened caller reaches your line and the call goes unanswered or drops, it counts by default. Billing rules are agreed per campaign.

Not billable

  • Spam and robocalls

    Calls caught by our filter are never charged.

  • Wrong numbers

    The caller was trying to reach someone else.

  • Job seekers

    People calling about employment, not service.

  • Sales pitches and solicitations

    Vendors, marketers and other solicitors.

  • Services you don't provide

    Requests outside the services you've told us you offer.

  • Your existing customers

    When the caller says they've worked with you before.

  • Outside your service area

    When the caller states a location you don't serve.

  • Direct referrals

    When the caller says they were referred to you directly.

  • Repeat callers

    Another call from the same number within 30 days of a charged call.

  • Calls while your campaign is paused

    Callers are still forwarded to you, but those calls are not charged.

Disagree with a charge? Request a review from the call page in your portal within 7 days of the call. If the review is accepted, the charge is returned to your balance. Full details are in our Terms of Service.

Industries

Built for the trades

We generate calls for a wide range of home service businesses.

  • HVAC
  • Plumbing
  • Water Heater
  • Drain Cleaning
  • Roofing
  • Electrical
  • Painting
  • Wallpaper Installation
  • Kitchen Remodeling
  • Bathroom Remodeling
  • Flooring
  • Windows & Doors
  • Siding
  • Gutters
  • Garage Door
  • Locksmith
  • Appliance Repair
  • Pest Control
  • Water Damage Restoration
  • Mold Remediation
  • Fire Damage Restoration
  • Foundation Repair
  • Concrete
  • Fencing
  • Decks & Patios
  • Landscaping
  • Tree Service
  • Junk Removal
  • Moving
  • Carpet Cleaning
  • House Cleaning
  • Pool Service
  • Solar
  • Home Security
  • Handyman
  • Septic

Don’t see your trade? Ask us.

Pricing

Pay per qualified call

Pricing depends on niche and area — get a quote.

  • Prepaid balance, no retainers
  • Non-qualified calls not charged
  • No long-term contracts
Get a quote

FAQ

Frequently asked questions

What is pay-per-call lead generation?

Instead of paying for clicks, impressions or a monthly retainer, you pay for phone calls from people looking for your service. We run the marketing, screen the calls and forward real customers to your phone. You are charged only when a call meets the qualification criteria.

Are the calls exclusive to my business?

Yes. Calls generated for your campaign are routed to your business only. We don't sell the same caller to a list of competing contractors.

Where do the calls come from?

From local advertising and marketing channels we run for your trade and area. Callers are homeowners and businesses actively looking for the service. After screening, the call is forwarded to you.

How do you decide whether a call is qualified?

Every call passes through an automated phone menu (IVR) and a spam filter first. Calls that reach you are recorded, transcribed and reviewed by AI against clear criteria: a real person asking about a service you offer counts; wrong numbers, job seekers, solicitations, existing customers, repeat callers and similar calls do not. When the AI isn't confident, the call is held for review by our team before any charge.

What if I'm charged for a call I don't think qualifies?

Open the call in your client portal and request a review within 7 days of the call. Pick the reason and add a comment if you like. Our team checks the recording and transcript, and if the review is accepted the charge is returned to your balance.

How much does a call cost?

Pricing depends on niche and area. Competition and job value vary a lot between, say, roofing in a large metro and pest control in a smaller town. Contact us for a quote for your trade and service area.

How does billing work?

You keep a prepaid balance in the client portal. Each qualified call is deducted from it, and you'll get an alert when the balance runs low. If the balance runs out, your campaign is paused until you top up, and calls received while paused are not charged.

Is there a long-term contract?

No. There are no long-term contracts. You fund a prepaid balance and can stop at any time.

Are calls recorded?

Yes. Callers hear a short notice that the call may be recorded. Every call is recorded and transcribed, and you can listen, read the transcript and see an AI summary in your client portal.

Do I need to change my phone number or software?

No. Calls are forwarded to the phone number you choose, so you answer them the way you answer any other customer call. You just sign in to the portal to review calls and manage your balance.

Get a quote

Let’s keep your crew busy

Tell us your trade, the areas you serve and your business hours. We’ll get back to you with pricing for your market.